With a best-selling lullaby album in the UK under her belt, British musician and performer Jane Stewart wasn’t content to simply rest on her laurels (of which there are many). Instead she spent time expanding upon her lullaby CD success… Read More »From Success to What’s Next: Jane Stewart’s Lully Bear
Tips, tricks and hot topics related to marketing.
As a team living and working in the center of New York City we are acutely aware of the potential mirage of female entrepreneurship created by being in a media and tech hot spot. With women-only networking and co-working spaces… Read More »Truth About Where Women-Owned Businesses Are Based
To ask why marketing to women is hard is of course a rhetorical question. Because, as any woman knows, it’s not. But too often advertisers miss the mark in speaking directly and authentically to a female consumer. In particular, to… Read More »Is it Really So Hard? Marketing to Women Right
Who comes to mind when we say ‘the Internet’s next great hope’ (or billionaire)? Maybe a male, age 25, an engineer? Wears tee-shirts, jeans and smelly sneakers? How about a retiree, grey-haired, bouncing grandkids on the knee would it be… Read More »The Retired Entrepreneur as Next Internet Sensation