How we love Donna Ida’s soft, sexy, well-constructed Sadie jumpsuit. Featuring star poppers and the classic Donna Ida pocket dip detailing, it’s an all-in-one miracle. Wear the Sadie jumpsuit fitted or baggie; and dressed up or down. Donna is a master of creating denim that is sexy while practical; and comfortable while well-constructed.
Sadie has a slim fit and straight leg, so you can take your normal size id you want to wear it fitted; or size up for a more relaxed, slouchy look. Believe us, you’ll never want to take this jumpsuit off.
Having decided to start a store after a bad experience finding jeans in 2006, “Jean Queen” Donna multiplied her stores and launched an online shop in quick order. And without losing site of her customers’ needs, Donna also ran clinics and developed videos to help women find the perfect pair of jeans. Years on she decided to redouble her focus on denim and sell direct to her customers. And today she sells online, via a concierge service, and often right in her house.
We interviewed Donna Ida in 2019 about her business and how she’s leveraged social media to connect – and better engage – with her customers. Anyone following Donna on social media will appreciate her candor and a peek into her life. She shows her customers in a relaxed, yet aspirational setting and it no doubt contributes to robust sales. We love Donna’s jeans and guarantee you will too.